Green Owl Vodka

Green Owl Vodka is Canada’s first green tea-flavoured vodka. It is triple distilled in small batches from local Canadian neutral grain spirit and mixed with a natural green tea Matcha extract, this combination will awaken your senses and lift your spirits

Role

Branding/Content Creation

Year

2023

Team

6 Person

Product

Visit

Green Owl Vodka

Green Owl Vodka is Canada’s first green tea-flavoured vodka. It is triple distilled in small batches from local Canadian neutral grain spirit and mixed with a natural green tea Matcha extract, this combination will awaken your senses and lift your spirits

Role

Branding/Content Creation

Year

2023

Team

6 Person

Product

Visit

Green Owl Vodka

Green Owl Vodka is Canada’s first green tea-flavoured vodka. It is triple distilled in small batches from local Canadian neutral grain spirit and mixed with a natural green tea Matcha extract, this combination will awaken your senses and lift your spirits

Role

Branding/Content Creation

Year

2023

Team

6 Person

Product

Visit

Green Owl Vodka

Green Owl Vodka is Canada’s first green tea-flavoured vodka. It is triple distilled in small batches from local Canadian neutral grain spirit and mixed with a natural green tea Matcha extract, this combination will awaken your senses and lift your spirits

Role

Branding/Content Creation

Year

2023

Team

6 Person

Product

Visit

Brief

Brief

As a start-up company, Green Owl Vodka needed to build its identity and differentiate itself within a crowded market saturated with established brands. Crafting a distinctive brand image and creating meaningful connections with the target audience was going to be a pivotal objective

As a start-up company, Green Owl Vodka needed to build its identity and differentiate itself within a crowded market saturated with established brands. Crafting a distinctive brand image and creating meaningful connections with the target audience was going to be a pivotal objective

Brief

As a start-up company, Green Owl Vodka needed to build its identity and differentiate itself within a crowded market saturated with established brands. Crafting a distinctive brand image and creating meaningful connections with the target audience was going to be a pivotal objective

Problem

Problem

There were many challenges to face but three key problems must be addressed. Creating an eye-catching design, refining the product, and building strategic marketing plans. These were crucial as Green Owl needed to drive consumer engagement and quickly find their place in the market

There were many challenges to face but three key problems must be addressed. Creating an eye-catching design, refining the product, and building strategic marketing plans. These were crucial as Green Owl needed to drive consumer engagement and quickly find their place in the market

Problem

There were many challenges to face but three key problems must be addressed. Creating an eye-catching design, refining the product, and building strategic marketing plans. These were crucial as Green Owl needed to drive consumer engagement and quickly find their place in the market

Solution

Solution

Green Owl went through a comprehensive product development process, leveraging consumer insights, market research, and industry trends. Coupled with a strategic marketing and branding strategy emphasizing authenticity, sustainability, and lifestyle appeal, Green Owl Vodka looks to drive brand awareness through social media campaigns

Green Owl went through a comprehensive product development process, leveraging consumer insights, market research, and industry trends. Coupled with a strategic marketing and branding strategy emphasizing authenticity, sustainability, and lifestyle appeal, Green Owl Vodka looks to drive brand awareness through social media campaigns

Solution

Green Owl went through a comprehensive product development process, leveraging consumer insights, market research, and industry trends. Coupled with a strategic marketing and branding strategy emphasizing authenticity, sustainability, and lifestyle appeal, Green Owl Vodka looks to drive brand awareness through social media campaigns

Branding/Design

Branding/Design

Branding/Design

Marketing

Marketing

Marketing

Christian d.

Christian d.

Christian d.

Christian d.